{"id":23354,"date":"2020-12-28T16:55:29","date_gmt":"2020-12-28T16:55:29","guid":{"rendered":"https:\/\/w21.olivares.mx\/?page_id=23354"},"modified":"2025-07-10T13:15:39","modified_gmt":"2025-07-10T20:15:39","slug":"ip-litigation-alternative-dispute-resolution","status":"publish","type":"page","link":"https:\/\/www.olivares.mx\/es\/ip-litigation-alternative-dispute-resolution\/","title":{"rendered":"IP Litigation"},"content":{"rendered":"<div data-vc-full-width=\"true\" data-vc-full-width-init=\"false\" data-vc-stretch-content=\"true\" class=\"vc_row wpb_row vc_row-fluid banner-img-full-width vc_row-no-padding\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_left\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"959\" src=\"https:\/\/www.olivares.mx\/wp-content\/uploads\/2021\/01\/IP-LITIGATION-ALTERNATIVE-DISPUTE-RESOLUTION-1.png\" class=\"vc_single_image-img attachment-full\" alt=\"\" srcset=\"https:\/\/www.olivares.mx\/wp-content\/uploads\/2021\/01\/IP-LITIGATION-ALTERNATIVE-DISPUTE-RESOLUTION-1.png 1920w, https:\/\/www.olivares.mx\/wp-content\/uploads\/2021\/01\/IP-LITIGATION-ALTERNATIVE-DISPUTE-RESOLUTION-1-300x150.png 300w, https:\/\/www.olivares.mx\/wp-content\/uploads\/2021\/01\/IP-LITIGATION-ALTERNATIVE-DISPUTE-RESOLUTION-1-768x384.png 768w, https:\/\/www.olivares.mx\/wp-content\/uploads\/2021\/01\/IP-LITIGATION-ALTERNATIVE-DISPUTE-RESOLUTION-1-1024x511.png 1024w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div class=\"vc_row-full-width vc_clearfix\"><\/div>\n\n\n<div class=\"vc_row wpb_row vc_row-fluid overview-content information-page-content life-page\"><div class=\"information-left-content wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h2>IP Litigation<\/h2>\n\n\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>When litigation is necessary to protect clients\u2019 intellectual property rights, the dedicated IP Litigation team at OLIVARES has an unmatched history of success. The firm&#8217;s attorneys have substantial experience in the Mexican administrative and judicial processes concerning intellectual property as well as exceptional technical knowledge. This expertise allows the firm to ensure the strongest likelihood of success in a courtroom or at a tribunal.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>In recent\u00a0years,\u00a0OLIVARES&#8217; IP litigation attorneys have won\u00a0a number of\u00a0precedent-setting cases in Mexico in patent, trademark and copyright matters, at both the Federal Circuit Court level and the Supreme Court level.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>OLIVARES is often engaged by clients after other firms have failed. Consistently, companies and outside counsel approach the firm when they have been unsuccessful in the first instance of patent,\u00a0trademark,\u00a0and copyright registration litigation. The size and depth of expertise in the IP litigation department at OLIVARES is unparalleled, and this is reflected in the results the firm achieves on behalf of clients.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>OLIVARES litigators represent intellectual property owners before various authorities:<\/p>\n\n\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<ul>\n<li>Mexican Institute of Industrial Property (IMPI)<\/li>\n<li>Mexican Copyright Office (INDAUTOR)<\/li>\n<li>Federal Commission for Protection Against Sanitary Risks (COFEPRIS)<\/li>\n<li>Federal Institute for the Protection of Consumers (PROFECO)<\/li>\n<li>Federal Court for Administrative Affairs (FJA)<\/li>\n<li>District Courts<\/li>\n<li>Circuit Courts<\/li>\n<li>Mexican Supreme Court<\/li>\n<li>Internet Corporation for Assigned Names and Numbers (ICANN)<\/li>\n<li>National Institute for Transparency, Access to Information and Personal Data Protection (INAI)<\/li>\n<li>Mexican Customs Authority<\/li>\n<li>Other regulatory and judicial bodies<\/li>\n<\/ul>\n\n\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>Some recent notable success stories have come from all three IP areas:<\/p>\n\n\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>In a landmark case, OLIVARES was the first firm in Mexico to represent a company at the Supreme Court level and use unfair competition law to secure an award for damages for trademark infringement, reversing the Federal Circuit Court\u2019s decision, which was made using the wrong criteria. It is this type of 360 degree thinking that has made the litigation department at OLIVARES so successful.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>In patent litigation, the firm is the pioneer of several of the common prongs in patent litigation in Mexico, such as: amounts of bonds and counter bonds, injunctions criteria, their enforcement and maintenance, legal standing, proof of experts, technical evidence, damages and other relevant issues during patent litigation that have been construed as legal precedents derived from OLIVARES cases.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>Firm&#8217;s attorneys were able to gain Data Package Exclusivity rights for Pharma products for the first time in Mexico and obtained a correction resulting in an extension of the life term of pipe-line patents to match that of the \u2018parent\u2018 patents granted abroad. This will now allow R&amp;D Pharma companies to gain many more years of IP protection, and it is predicted that this decision will save well over $1 billion dollars in potential lost sales over the next few years.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>In a landmark pro bono case, OLIVARES represented the producers and directors of a controversial documentary that challenged the Mexican criminal system and ended in a precedent-setting change that altered how image rights are handled within documentaries.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>OLIVARES, in one of the most recent cases at the Mexican Supreme Court, defined actual use of a trademark, avoiding simulated or token use to preserve a trademark registration. This is critical for corporates and brands suffering from the continued activity of kidnapping or squatting on famous trademarks in Mexico. The decision in this case leads to the prevention of frivolously obtaining trademark registrations in Mexico.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element  information-right-bottom-content life-information-right-bottom-content\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4>WE KNOW IP LITIGATION<\/h4>\n<div class=\"divider_practice\"><\/div>\n<div class=\"infoPartner\">\n<div class=\"partner-container\">\n<div class=\"partner-img\"><img decoding=\"async\" src=\"\/wp-content\/uploads\/2020\/11\/ALF.png\" \/><\/div>\n<div class=\"partner-info\">\n<h3>Alejandro Luna F.<\/h3>\n<p><span style=\"color: #92cdcf;\">Partner<\/span><\/p>\n<\/div>\n<\/div>\n<div class=\"data_partner\">Alejandro Luna joined OLIVARES in 1996 and being made partner in 2005, he has been instrumental to the firm\u2019s IP Litigation, Regulatory, and Administrative Litigation practices. He co-chairs the Life Sciences &amp; Pharmaceutical Law industry group and coordinates the Litigation Department.<\/div>\n<div class=\"btn_bio\">\n<ul style=\"display: flex; list-style: none;\">\n<li><a href=\"\/alejandro-luna-f\/\">Click here for full bio<\/a><\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"infoPartner\">\n<div class=\"partner-container\">\n<div class=\"partner-img\"><img decoding=\"async\" src=\"\/wp-content\/uploads\/2020\/11\/ADA.png\" \/><\/div>\n<div class=\"partner-info\">\n<h3>Abraham D\u00edaz<\/h3>\n<p><span style=\"color: #92cdcf;\">Partner<\/span><\/p>\n<\/div>\n<\/div>\n<div class=\"data_partner\">Abraham D\u00edaz is a partner and co-chairs OLIVARES\u2019 Privacy and IT Industry groups and has a wealth of knowledge across all areas of intellectual property (IP), with a focus on copyright, trademarks, unfair competition, litigation, licensing and prosecution matters.<\/div>\n<div class=\"btn_bio\">\n<ul style=\"display: flex; list-style: none;\">\n<li><a href=\"\/abraham-diaz\/\">Click here for full bio<\/a><\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"infoPartner\">\n<div class=\"partner-container\">\n<div class=\"partner-img\"><img decoding=\"async\" src=\"\/wp-content\/uploads\/2020\/11\/ARA.png\" \/><\/div>\n<div class=\"partner-info\">\n<h3>Armando Arenas<\/h3>\n<p><span style=\"color: #92cdcf;\">Partner<\/span><\/p>\n<\/div>\n<\/div>\n<div class=\"data_partner\">Armando Arenas joined OLIVARES in 2000 and became a partner in January 2017. He has experience working on a range of IP matters, including consulting and litigation on trademark, patent, unfair competition, trade dress protection, and misleading advertising cases before the Mexican Institute of Industrial Property (IMPI), Federal Court of Tax and Administrative Affairs (FCTA), Federal Circuit Courts (FCC) and the Supreme Court of Justice (SCJ) Regulatory Affairs and Public Acquisitions.<\/div>\n<div class=\"btn_bio\">\n<ul style=\"display: flex; list-style: none;\">\n<li><a href=\"\/armando-arenas\/\">Click here for full bio<\/a><\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"divider_practice\">\n<div class=\"infoPartner\">\n<div class=\"partner-container\">\n<div class=\"partner-img\"><img decoding=\"async\" src=\"https:\/\/www.olivares.mx\/wp-content\/uploads\/2023\/01\/Jaime-Rodriguez_rombo_Olivares-188x188.png\" \/><\/div>\n<div class=\"partner-info\">\n<h3>Jaime Rodr\u00edguez<\/h3>\n<p><span style=\"color: #92cdcf;\">Partner<\/span><\/p>\n<\/div>\n<\/div>\n<div class=\"data_partner\">Jaime Rodriguez joined OLIVARES in 2007 and became a partner in 2023. He has extensive experience in copyright, litigation, trademarks, unfair competition and domain name dispute resolution, and this versatility has allowed him to participate in a variety of relevant matters and cases pertaining to different areas of intellectual property.<\/div>\n<div class=\"btn_bio\">\n<ul style=\"display: flex; list-style: none;\">\n<li><a id=\"Articles-tab\" class=\"nav-link\" role=\"tab\" href=\"\/jaime-rodriguez\/\" data-toggle=\"tab\" aria-controls=\"home\" aria-selected=\"true\" aria-expanded=\"true\">Click here for full bio<\/a><\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"divider_practice\"><\/div>\n<\/div>\n<h4>ASSOCIATES<\/h4>\n<div class=\"div-staff\">\n<ul class=\"staff\">\n<li><a href=\"\/attorneysengineers\/luz-elena-elias\/\">Luz Elena El\u00edas<\/a><\/li>\n<li><a href=\"\/attorneysengineers\/karla-olvera\/\">Karla Olvera<\/a><\/li>\n<li><a href=\"\/attorneysengineers\/ingrid-ortiz\/\">Ingrid Ortiz<\/a><\/li>\n<\/ul>\n<\/div>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div>\n\n\n<div class=\"vc_row wpb_row vc_row-fluid industry-group-title\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h2>PRACTICE AREAS<\/h2>\n<p><center style=\"display:;\"><\/p>\n<div class=\"btn-container-artilces\" >\n                                                <a class=\"login-btn\" href=\"#\" style=\"max-width: none;\">   To sign up for OLIVARES newsletters and academic material.<\/a>&nbsp;&nbsp;&nbsp;<br \/>\n                                                <a id=\"register-art\" class=\"register-art login-btn\" href=\"https:\/\/us.nexl.cloud\/form_builder\/forms\/d006a749-a000-4596-a621-c90de06130f2\" style=\"background-color: #92cdcf;\" target=\"blank\" rel=\"noopener\">Click Here<\/a>\n                                            <\/div>\n<p>                                          <\/center><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div>\n\n\n<div data-vc-full-width=\"true\" data-vc-full-width-init=\"false\" data-vc-stretch-content=\"true\" class=\"vc_row wpb_row vc_row-fluid industry-group-sec practices-page-links vc_row-no-padding\"><div class=\"wpb_column vc_column_container vc_col-sm-2\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><a href=\"\/patents\/\">Patents<\/a><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><a href=\"\/trademarks\/\">Trademarks<\/a><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><a href=\"\/copyrights\/\">Copyrights<\/a><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><a href=\"\/corporate-and-comercial-law\/\">Corporate and Commercial Law<\/a><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><a href=\"\/civil-and-commercial-litigation\/\">Civil Litigation | Commercial Litigation <\/a><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><div class=\"vc_row-full-width vc_clearfix\"><\/div>\n\n\n<div data-vc-full-width=\"true\" data-vc-full-width-init=\"false\" data-vc-stretch-content=\"true\" class=\"vc_row wpb_row vc_row-fluid industry-group-sec practices-page-links industry-group-sec-row-2 vc_row-no-padding\"><div class=\"wpb_column vc_column_container vc_col-sm-2\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><a href=\"\/anti-piracy-anti-counterfeiting-enforcement\/\">Anti-Piracy | Anti-Counterfeiting<\/a><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><a href=\"\/licensing-tech-transfer-franchising\/\">Licensing, Tech Transfer &amp; Franchising<\/a><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><a href=\"\/regulatory-law\/\">Regulatory Law<\/a><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><a href=\"\/administrative-law\/\">Constitutional &amp; Administrative Litigation<\/a><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><a href=\"\/translation\/\">In House Translation Department<\/a><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><div class=\"vc_row-full-width vc_clearfix\"><\/div>","protected":false},"excerpt":{"rendered":"IP Litigation When litigation is necessary to protect clients\u2019 intellectual property rights, the dedicated IP Litigation team at OLIVARES has an unmatched history of success. The firm's attorneys have substantial experience in the Mexican administrative and judicial processes concerning intellectual property as well as exceptional technical knowledge. This expertise allows the firm to ensure the [...]","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"_links":{"self":[{"href":"https:\/\/www.olivares.mx\/es\/wp-json\/wp\/v2\/pages\/23354"}],"collection":[{"href":"https:\/\/www.olivares.mx\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.olivares.mx\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.olivares.mx\/es\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.olivares.mx\/es\/wp-json\/wp\/v2\/comments?post=23354"}],"version-history":[{"count":54,"href":"https:\/\/www.olivares.mx\/es\/wp-json\/wp\/v2\/pages\/23354\/revisions"}],"predecessor-version":[{"id":34513,"href":"https:\/\/www.olivares.mx\/es\/wp-json\/wp\/v2\/pages\/23354\/revisions\/34513"}],"wp:attachment":[{"href":"https:\/\/www.olivares.mx\/es\/wp-json\/wp\/v2\/media?parent=23354"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}