Protecting non-traditional marks in Mexico

BY LUIS C. SCHMIDT PARTNER TRADE MARK YEARBOOK 1999, MANAGING INTELLECTUAL PROPERTY The Mexican Industrial Property Law (LIP) protects trade marks, services marks, collective marks, slogans, trade names and appellations of origin, on an exclusive basis, if sufficiently distinctive, and if duly registered with the Mexican Industrial Property Institute (IMPI). The LIP defines marks as “every [...]
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