Gustavo A. Alcocer

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Gustavo A. Alcocer

Gustavo Alcocer manages the Corporate and Commercial Law Group at OLIVARES, advising domestic and foreign businesses and the owners of those businesses on Mexican and cross-border corporate and commercial transactions. He serves as outside general counsel in Mexico to many of his domestic and foreign clients, and also represents emerging and middle-market companies, including closely-held businesses from Mexico, the United States, Canada and Latin America. Mr. Alcocer’s significant experience on domestic and cross-border transactions allows for extensive connections with leading law firms and legal practitioners in countries around the world to efficiently serve the business law needs of his global client base.

With more than 30 years of law firm and in-house practice experience, Mr. Alcocer possesses a wealth of transactional knowledge in M&A, finance, and business law and advises clients on complex M&A, finance, banking and securities, securitization, asset sale & acquisition, licensing, franchising, real estate transactional work, and regulatory work. Clients routinely turn to him for sophisticated strategic advice regarding structuring, maintaining and expanding operations in Mexico, as well as on valuation and monetization. Additionally, Mr. Alcocer has worked with international companies on Foreign Corrupt Practices Act (FCPA) cases and anti-bribery compliance, as well as privacy and personal data protection.

His practice focuses on intellectual property-intensive industry sectors, including life sciences, information technology, food and beverage, transportation, retail, and more. He also negotiates transactions and handles alternative dispute resolution proceedings; domestic and international mergers and acquisitions; joint ventures and strategic alliances; international business negotiations; general corporate advice; domestic and international corporate structuring and reorganization; real estate, cross-border franchising and international sales, licensing, supply, distribution and sales representative agreements; and global supply chain legal requirements.


  • J.D., Universidad Intercontinental de Mexico Law School (UNAM) (1990).
  • Graduate Studies on the Program of Banking and Securities Law (1993), at Fordham University’s School of Law
  • Mexican Bar Association (BMA)
  • National Association of Corporate Lawyers
  • Association of Licensing Executives in Technology Transfer
  • American Bar Association (foreign associate)
  • International Bar Association (Former Co-chair of the Intellectual Property and Entertainment Law Committee)
  • International Franchise Association (IFA)
Industry Groups:
  • Life Science & Pharmaceutical Law Group
  • Media, Sports & Entertainment Law Group
  • International Technology & E-Commerce
Related Practice Areas:
  • M&A Corporate, Commercial and Business Law
  • Finance Regulatory Law
  • Licensing, Tech Transfer & Franchising
Languages spoken:
  • English
  • Spanish
Published Articles:

“Getting the Deal Through: Data protection & privacy 2017”: Mexico Chapter 2018

“ICLG: Merger Control 2017”: Mexico Chapter 2018

“Implicaciones legales para las empresas en materia de datos personales.” CNEC March 2012

“How data affects innovations.” Managing Intellectual Property: November 2011

“Managing Intellectual Property”. Mexico IP Focus 2005, The reasons for valuation.

“Franchising in Mexico” International Franchising, ABA FORUM 2014

“International Franchising Intensive” International Franchise Association 51st Annual Legal Symposium, May 6-8, 2018

Gustavo A. Alcocer


+52 (55) 5322 3000